Web experience · U.S. client / 2025 —
Bluepeak↗
One brand. Many experiences.
A custom WordPress theme connecting content, plans and interactive experiences for a U.S. company.
Bluepeak
The context
Translate a brand into pages and components that the content team can edit while keeping the public experience consistent.
The decisions
We developed the theme with React Gutenberg blocks, Twig templates and a modular component structure. It includes plan presentation, maps, a recommendation quiz and interaction tracking. The engagement is through DEVVV, with daily communication in English.
What changed
A fully custom theme maintained in production, with tools for the editorial team to compose different pages and journeys.
EUAinternational collaboration